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PrideSports® Kicks Off New Year with Victory at Sentry Tournament of Champions

Posted on May 21 2021

PrideSports® Kicks Off New Year with Victory at Sentry Tournament of Champions

BRENTWOOD, Tenn., January 14, 2021 – The MacNeill Pride Group confirms the winner of the PGA TOUR’s Sentry Tournament of Champions relied on replaceable cleat solutions from Softspikes®.

Capturing his third PGA TOUR title, the 31-year-old secured a dramatic playoff victory at the Plantation Course at Kapalua. To ensure optimum traction, he trusted the Silver Tornado® from Softspikes® in his FootJoy DryJoy shoes. The multi-material cleat features a counter-rotational design that provides superior balance and stability. Beyond the winner, 24 of the top 28 finishers chose replaceable cleats over spikeless shoes.  

“This event always draws an impressive field of elite players, and it’s no surprise that both the winner and the vast majority of competitors relied on our spikes to help them play their best,” said John Hohman, senior vice president of marketing for PrideSports/MacNeill-Pride Group.

Replacement Softspikes® and CHAMP® cleats can be purchased in the golf section of most large retailers, sporting goods stores, golf specialty and golf course pro shops across the country. Cleats can also be purchased online from any of these locations, your favorite online store or directly from

PrideSports is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. The company recommends golfers change their cleats every six to eight months – or even more frequently based on use – to ensure golfers get the maximum performance out of their footwear.

CHAMP’s Helix®, Zarma Tour® and Stinger® cleats, as well as Softspikes’ Pivix®, Pulsar®, Silver Tornado and Stealth® cleats, dominate the OEM and secondary market in terms of performance and sales. More information can be found at and


About PrideSports

Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP and Softspikes branded products to retail channels worldwide - maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.